CASE STUDY
Wealth firm satisfies POS requirements
The Client
For the last five years, InvestorCOM has been working with one of Canada’s largest independent integrated wealth management firms to satisfy the POS regulation of pre-sale delivery for mutual fund Fund Facts and, soon to be, ETF Facts.
“Currently, our clients have achieved a new benchmark of 85% of all Fund Facts via electronic deliveries. This saves dealer organizations upwards of $1 per delivery over print and mail, which creates compelling annual cost savings for our clients.”
—Derek Altimas
VP Business Development, InvestorCOM
The Challenges
Regulatory pressure mandated significant change for the entire industry, resulting in POS regulation of pre-sale delivery of mutual fund Fund Facts, ensuring investors were armed with the necessary information to make appropriate investment decisions. In response, we created a solution to address the following challenges:
- The POS regulation required delivery of a specific Fund Facts document for every mutual fund, per series and by language. This resulted in there being 100,000+ legal documents to choose from, all updated by fund managers and filed with regulators annually, or whenever a material change to the underlying mutual fund was required.
- The industry was accustomed to using traditional, print-based communications to meet compliance and regulatory disclosure standards. Therefore, investment dealers and their solutions providers were not positioned to address the new POS regulation. Given the new standard of pre-sale delivery of documents, it was vital for the industry to have an electronic delivery solution to offer immediate responses via a cost-effective delivery channel.
- The POS regulation presented a new challenge for the wealth management industry, resulting in increased compliance costs for dealers.
“We are proud of our ability to innovate and iterate quickly. Being a bridge to a digital tomorrow means that InvestorCOM stays ahead of the industry.”
—David Reeve
CEO, InvestorCOM
The Solution
The solution leveraged the www.InvestorPOS.com repository, which contains the universe of mutual fund Fund Facts and ETF Facts documents from Canada’s 150+ fund managers. InvestorCOM successfully implemented our POS solution in less than six weeks.
InvestorCOM provided the client with a Fund Facts delivery solution that met their three key objectives: cost effective, minimal IT involvement, and a quick and easy-to-use platform for advisors and assistants.
Today, InvestorPOS contains the universe of all Canadian mutual fund managers’ Fund Facts documents and ETF Facts – 100,000+ documents from 150 managers. InvestorCOM continues to enhance the solution in response to user requests and enhancement opportunities. The solution was designed to not only improve the sales process, but also increase the electronic adoption of compliance documents.
The Results
InvestorCOM’s top five dealer clients represent 20,000 financial advisors, approximately 20% of all the financial advisors in Canada. Quickly moving from a 0% market share to a 20% market share has been possible because of the InvestorPOS solution being built, hosted and readily configured for dealers in under 30 days.
Executive Summary
89% Fund Facts Are e-delivered
$45 Billion + AUA
$1.00 Cost Savings Per Delivery
239,000 Fund Facts Delivered
Industry
Wealth Management MFDA /IIROC Dealer
Challenges
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Industry accustomed to traditional print-based communications
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Not positioned to to address the new POS regulation
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Cost challenges
Solutions
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Cost effective, quick and easy-to-use an minimal IT involvement
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InvestorPOS database of all Canadian mutual fund Fund Facts (100,000 documents from
150 managers) -
Improve sales process and increase electronic adoption of compliance documents
Results
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Approximately 239,000 Fund Facts delivered for client
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89% of Fund Facts delivered digitally
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Significant reduction of cost due to e-migration
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9.3 million Fund Facts across all InvestorCOM clients